Statement of Intent


I am making a music video for the song ‘Watercolour’ by Pendulum. Within my music video I plan to use media language to convey a dance video, which will contain a clear representation of a warzone/battlefield and the horrors that it entails. I will be focusing on the problem of post-traumatic stress disorder (PTSD), which is a well-known problem especially to those who have been in active combat. This will be used to appeal to a target audience of culturally and socially aware, 16-25 class AB demographic to hopefully reflect the huge and extensive problem of PTSD within operational theatres around the world. It will also hopefully conform to the industry context desired by Universal Music, music that shows professionalism and innovation and therefore promotes both the song and the topic of the song being PTSD. To achieve this I will use a mise en scene of a warzone to reflect and hopefully convey the vast problem of PTSD on soldiers to the target audience. I will be dressed in combat gear and use a prop weapon to convey the realities of war and also use multiple extras to act as the enemy. I will use editing techniques to duplicate/clone myself to pose as extras because it will be easier as generally when making war films, hundreds of people are used as extras. Some of the filming techniques and settings will have inter-textual links to other songs such as ‘Ghost of you’ by My Chemical Romance. Many films are also going to be used as inspiration for filming techniques etc. such as The HBO miniseries ‘Band of Brothers’ and ‘Pacific’ and the films ‘Forest Gump’, ‘Black Hawk Down’, ‘Saving Private Ryan’, ‘Dunkirk’ and ‘Jarhead’. By incorporating some techniques from these films I hope to capture some of the realism that these films have captures very well. I wish to highlight this realism in order to make young people more aware of the true atrocities that war brings and give an insight into PTSD, which is a mental health issue that is brought about by having a traumatic encounter. Therefore I plan to use relevant camera angles such as 1st person and close-up facial shots in order to covey a more personal experience of the character to the audience.

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